KAWSANA The Challenge Our mission was to design the graphic identity of a natural tourism platform, achieving a balance between organic and technological. We seek to convey the concept of “natural” without falling into artisanalism, at the same time reflecting its innovative character. As a new brand in the sector, our objective was to build …
MAS META The Challenge The challenge involved conceptualizing and developing visual identities for eight ventures located in the Meta department, Colombia. These projects are part of the MAS Program, a joint initiative between the ‘Universidad de los Andes’ and Ecopetrol. We were given a two-month deadline to carry out the comprehensive design of the corporate …
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